Governor Spares Auto Dealers' Favorite Agency (cont'd)
One intriguing aspect of the board is that its appellate authority is concealed
behind its more widely used and worthwhile (if still controversial) job —
mediating disputes between dealers and manufacturers.In fact, I first learned
of the board in connection with its mediating function, when a City of Commerce
development official I know described the obstacle course his municipality
must navigate to develop an auto mall.Stanley Smalewitz, director of the city's
Department of Community Development, discovered that the moment you propose
a new auto dealership anywhere in California, all dealers of the same brand
located within 10 miles of your site can try to block it. The body with ultimate
responsibility for ruling on such disputes is the New Motor Vehicle Board."I've
been told that that if our dealers are within 10 miles of any others, the
others are going to try to extort money from us," Smalewitz says.
That, of course, is a harsh way of putting it. And not surprisingly, dealers
scoff. The whole point of the board, they say, is to level the playing field
between themselves and car manufacturers, which are generally the driving
force in establishing new locations.
In the days
before the board, they add, the big auto companies weren't above punishing
dealers they didn't like by plunking a new showroom down the street and giving
the new guy all the hot models.
The board's fans say the goal is simply to give any abused dealer the right
to petition for redress — not to extract remuneration from honest competitors.
On the other hand, Tom Novi, the board's executive director, acknowledges
that most such disputes end up settled without board action.Often these settlements,
which are generally confidential, require the manufacturer to mollify the
complainant with something of value: a pumped-up advertising allowance, say,
or a special allocation of a popular model or — who knows? — even
cash.
Michael Sieving, who represents dealers in dispute matters, accurately observes
that if not for the board, many such conflicts might end up before state judges,
who have better things to do. He points out that the dealer members aren't
allowed to participate in manufacturer dispute cases (although they do participate
in the DMV appeals), and he adds that the board is entirely financed by assessments
on dealers, not taxpayers.Still, even if one concedes that the board's mediation
role is useful, its DMV override seems to be what the dealers really value.
When state Sen. Debra Bowen (D-Marina del Rey) tried to abolish the board's
appellate authority last year while leaving its mediation role intact, her
bill died on the Senate floor.
And for all that the dealer community likes to suggest that the board helps
out the DMV by giving the agency the benefit of its deep understanding of
the car business, they must know that it's a remarkably potent weapon to wield
against any regulator.
"If I were the DMV director," says Sieving, a former administrative
law judge for the board, "I probably wouldn't like it either."
